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Copywriter / UX Content Writer - Tobii Tech Marketing

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What do you want to do? 

Tobii Tech is looking for a team member that can take ideas, facts, numbers and craft that into elegant stories. As a copywriter, you need to be able to make complex technologies simple to understand using only a few words and produce data-driven copy and content that supports SEO and converts.

You will collaborate with a multitude of cross functions like UX leads, product managers, designers, engineers, and other key stakeholders.  Your responsibility is to write copy to fulfill a variety of needs such as: web, email, video content, blog, educational, advertising, promotional, social media content, UI/Software copy, product details, features and new product messages.

Are you the one?

Where you´ll work

Tobii Tech's mission to make tomorrows technology even more adapted to natural human behavior is getting real. As you read this we are integrating Tobii’s core eye tracking technology into laptops, VR and AR headsets, we are developing eye tracking functionalities for games and we are taking yet another step into the ESPORT arena. What is next to come? Only we know.

At our Swedish office in Danderyd, Stockholm you will work in a place where you truly can be yourself, no matter if you want to play foosball with the tools team or if you want to try the latest and greatest when it comes to eye tracking in VR – welcome to work! 

We are 500 happy Tobiians from different business units that all work together to change the way people interact with technology! Under the same roof we work with everything from research, design and development to sales, HR and production so you won’t have a problem finding information about any topic that catches your interest on a given day. 

Your days will be filled with

In this position you will work  to understand our users pain points to improve our customer journey and overall UX experience as well as be the one that champions and guards our brand voice!

You days will be filled with: 

  • Developing effective content that educates on the benefits of eye tracking, our technologies and the different use cases
  • Creating editorial content to support initiatives to drive engagement and traffic
  • Writing white papers, ranging from evangelizing technology concepts to explaining products
  • Acting as a project leader in content related deliveries
  • Securing proper SEO strategy and compliance in collaboration with Marketing Technology team, including definition and implementation of metrics

Are you our next Tobiian?

We are looking for someone with

  • A BA degree in English, Writing, marketing or equivalent practical experience
  • 3+ years of industry experience writing digital copy in a campaign development role
  • 3+ years content marketing – content creation, storytelling, content/channel optimization, and measuring/metrics
  • Fluency in English, verbally and in writing

We feel like to will need experience from some sort of project management since you will be a driving force in our brand management. If you on top of this have worked with CMS and other publishing tools and have an understanding of UX design as well as development and customer journeys, send you application now because we can't wait to talk to you! 

Please address your questions to Rasmus Svendsen right here in the chat and apply by clicking the apply button! 

Apply for this job

Or, know someone who would be a perfect fit? Let them know!


Karlsrovägen 2D
182 53 Danderyd Directions +46 8 663 69 90

The Tobii way

Tobii is an international company that nurtures a welcoming, friendly atmosphere and non-hierarchical mindset. In Europe, North America and Asia, we cultivate a culture where we all can be ourselves and anyone can talk to anyone, share thoughts and discuss new ideas. This creates an atmosphere where we are more work buddies than colleagues. And the same way that we care for each other on a personal level, the company cares for us as employees; offering work-life balance and great benefits. All this combined spurs career opportunities, innovative ideas and – equally important – fun at work.

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