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Marketing Specialist

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What do you want to do? 

Are you interested in marketing cutting-edge technology products to consumers? Are you passionate about gaming and modern streaming technologies? Would you like to have a challenging but rewarding work in changing the way Chinese gamers and streamers enjoy the games and digital content? If yes, then keep reading…

Where you´ll work

When the computer was first invented most people could not even imagine a future where a Computer would know where the user is looking at. Today, Tobii is leading the eye tracking revolution, the future is here. Do you want to be a part of the revolution? Tobii Tech is powering the next wave of PC games and applications and bringing the coolest new technology to the PC and XR markets.

We are now looking for a Marketing Specialist, to our office in Shanghai or Suzhou.

As our new Marketing Specialist you will be working closely with Tobii’s end-users, customers, partners and internal teams in a collaborative and supportive marketing role. You will be a key member of a global, dynamic and positive team of professionals committed to driving business growth, customer satisfaction and market awareness.

The primary tasks include coordinating marketing campaigns together with our key clients, partners and Tobii’s global team. You will manage customer relationships and create a marketing strategy for Chinese market. You will drive technology evangelization to the end-user and create a retail strategy to promote Eye Tracking to gamers. You will execute content creation strategies and distribution for Chinese consumers in the form of videos, text and social media posts.

As Tobii is bringing the coolest technology to mass market, your role as a Marketing Specialist also requires you to educate our customers and users.

Your days will be filled with

In this role, you will be reporting directly to the Global PC Segment Marketing Lead based in Mountain View, United States.

  • Aligning global marketing strategy to local execution
  • Partner marketing activities with collaboration with the global team
  • Designing marketing campaigns and promotions for Chinese market
  • Taking responsibility of creating and releasing marketing content with high quality and schedule
  • Execute on effective retail strategies to drive engagement
  • Keeping yourself up to date on our products and partners’ products (both HW & SW)
  • Having an active role in relevant gaming communities
  • On-site key-customer support
  • You will be handling demo devices, testing and exploring new high-tech products

We are looking for someone who

  • Loves high technology products
  • Is a true gamer that enjoys playing games on a regular basis, knows what games are popular and how different games are being played
  • Is familiar with the Chinese as well as global gaming market ecosystem
  • Has more than 5 years of experience working with marketing of a global consumer technology company.
  • Has experience in marketing operations on business models centered around e-commerce and retail sales.
  • Has excellent artistic view and high ability to create high quality marketing content.
  • Have excellent communication skills in English and Chinese.
  • Has a relevant education background.
  • Is experienced in Windows OS (Android, Linux & Mac is a plus). Has the ability to travel domestic and international

Are you our next Tobiian?

To be successful in this role you need to be comfortable speaker, have an out-going personality and love modern technologies.

Please submit your resume through our website as soon as possible! At Tobii, we move quickly!

Or, know someone who would be a perfect fit? Let them know!

Ascendas Senso Industrial Park (Xinghan Street)
215000 Suzhou Shi Directions +86 (0)512 69362880


Caoxi North Road
Xuhui Qu Directions +86 (21) 64271011

The Tobii way

Tobii is an international company that nurtures a welcoming, friendly atmosphere and non-hierarchical mindset. In Europe, North America and Asia, we cultivate a culture where we all can be ourselves and anyone can talk to anyone, share thoughts and discuss new ideas. This creates an atmosphere where we are more work buddies than colleagues. And the same way that we care for each other on a personal level, the company cares for us as employees; offering work-life balance and great benefits. All this combined spurs career opportunities, innovative ideas and – equally important – fun at work.

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