Are you a topnotch writer who enjoys working with a wide variety of audiences and industries? Do you relish the challenge of making cutting-edge technology widely accessible? Are you interested in working for a global industry leader? Then we’ve got the role for you…
Tobii Pro is seeking a professional Content Writer as we continue to expand our global marketing team.
Eye tracking for research
Tobii Pro is the world’s leading provider of eye tracking research solutions. We help businesses and science professionals gain real insights into human behavior. With a diverse client roster including carmakers, science labs, elite sport teams, UX design agencies and many more, our audience is fascinating and our growth potential huge.
We’re a top-rated workplace with a dynamic, inclusive and friendly environment. We have everything from design, research & development, sales, production, customer service and support right here on-site, making it easier to fully grasp our products and customers. Our goals are to increase brand awareness, generate sales leads and accelerate our overall presence.
You’ll need to get to the heart of a complex story quickly, with the ability to boil down complicated technological information, aimed at a diverse target audience.
As a member of the global marketing team based in Stockholm, you’ll report to the Global Marketing Director and work with colleagues from around the world. You’ll develop and maintain our brand story by originating creative concepts and writing clear, engaging and compelling copy.
You will also:
- Write copy and content across all marketing channels and assets, such as blog articles, white-papers, and social media posts
- Proofread marketing materials, such as e-mails, ads, or posts
- Contribute to story ideas for videos, webinars etc.
- Find and research compelling topics by interviewing stakeholders
- Ensure a consistent tone of voice
- Test and improve our communication continuously
- Organize your deliverables in such a way that they can be built/published efficiently
- Perform various other duties to support marketing needs
To be successful in this role, we’re looking for someone with the following:
- Copywriting experience from a brand, agency or journalism level (or similar)
- A bachelor’s degree or equivalent in Marketing, Communications or Arts
- Native-level English language skills
- Experience writing for digital channels
- Basic SEO knowledge
Being a Tobiian
We believe you are a self-driven person, not afraid to reach out and find your stories. You have a great ability to network, are an outgoing person who can build trust within the organization and with our customers. You find it easy to pick up the phone, talk to our customers and create great content and stories from their knowledge. You can make things happen with the information you discover. We are all about passion, innovation, and making things real. Being successful in this role requires that you be a structured person with great ambition and someone who enjoys taking on new challenges.
Watch this video to learn more what we do at Tobii Pro.
Working at Tobii is like being in the heart of innovation. Here, you get to work on cool, creative projects together with passionate colleagues from all around the world. Our technology helps us understand human behavior and revolutionizes the way research is done. Life is short, so we choose to spend it building high tech products that make a difference! If you want to build a company rather than just be employed by one, take pride in honest hard work and want to shine in an open environment where you can be yourself, you’ll feel right at home at Tobii.
Please address your questions to Sanna Fridell and submit your resume and personal letter through our website as soon as possible.
Don’t wait – at Tobii, we move quickly!